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Social media platforms are a gold mine for personal data. There is so much of data that they hold that targeting the right set of customers becomes as easy as drinking water. You hardly need to make any special efforts, that’s how smooth marketing on Twitter can be. Marketing firms work relentlessly to ensure that their marketing strategies are focused on the different forms of media that are going to be used, and when it comes to Twitter, successful brands usually create content that is specifically designed for Twitter to ensure that their customers get a personalized feeling.
From the journey that Twitter marketing has gone through to reach where it is today to the things that form the core of Twitter marketing, we will talk about all of that and look at the ways in which Twitter has changed the way brands market their products and services.

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