“Silk road embodies the spirit of discovery and exchange. It encourages people to look for what unites them rather than what divides them.”
China, a country occupying the eastern part of Asia is regarded as the world’s most populous country. Being world’s 4th largest country, it covers about 9.6 Million sq. kilometers area. The country’s GDP is the highest amongst all the countries i.e. $23.159 Trillion. One of the greatest marketing strategies that led China to attain this position is the manufacture of a silk route. This extremely ancient concept employed by their ancestors connected the country to various other regions like Asia, Africa and Eastern Europe for trade.
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